Georgina Walsh Business Coaching

Is Cinderella the key to Creating a Great Brand for Your Small Business?

Posted by Georgina Walsh September 22nd, 2013

Did you know that Cinderella is one of the most well-known stories around the world?  It comes in hundreds of forms and guises, but it is not always the same Cinderella.  The main thrust of the story is however similar; a poorly treated girl who wins the heart of a rich and powerful man. 

How can Cinderella help you create a brilliant brand for your business?

Cinderella helps us see the power of archetypes. These are hard wired into all of us, into our psyches. Carl Jung, the psychologist, saw them as collectively inherited data that we all carry with us.  For example we all carry within us an idea of a ‘mother’ archetype or an ‘evil’ archetype. How many teenage girls have an anguished ‘Cinderella’ moment when they feel hard done by, and wish that their Prince Charming would come and find them and whisk them away from it all?

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How positive is your mind-set?

Posted by Georgina Walsh September 1st, 2013

“It is your attitude, not your aptitude that determines your altitude.” Zig Ziglar 

Were there ever truer words said?  We all know that having a positive mindset is fundamental to achieving success in both business and in life.  But do you ever find that the rollercoaster ride of running your own business occasionally knocks you off course?  Do you sometimes find those nagging doubts creeping in? Are you guilty of self sabotage? If so, read on… 

Want to know the secrets of a winning mind-set? 

You may have heard me say it before, but first and foremost you MUST have a clear vision for your business.  Why? Because having a clear vision will help you overcome obstacles when they arise, maintain you positivity and keep you on track when the going gets tough! 

Next you need to focus on the positive.!

Focus on the negative aspects of your life and guess what?  You’ll attract the negative because it’s what you’ve come to expect!  Start by setting positive intentions for yourself at the beginning of each day to help create that supportive and empowering mindset – try it for a week and see what difference it makes… (more…)